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Magazine Article


Style Craft Cabinets of Tampa Bay was recently featured in the Professional Remodeler Magazine.


To read the Magazine article about the kitchen remodel in this photo, please click HERE: (opens in new window)


Click HERE to see additional photos (before-and-after) of the remodelled kitchen.



Wellborn Patriotic Award




Wellborn Surprises Stylecraft Cabinets of Tampa Bay, Inc.,

and Dream Kitchen Makeover Winner

Alana Vanater!


Dream Kitchen Makeover Winner Award

L to R:


Mr. Paul and Mrs. Betty Wellborn,

Wellborn Cabinet, Inc.


Alana Vanater,

Dream Kitchen Makeover Winner


Mindy & Mike Schoch,

Stylecraft Cabinets of Tampa Bay


Angela O'Neill,

Wellborn Marketing Director


Daryl Russo,

Wellborn Southeast Regional Manager





Out of over 4,100 entries, Alana Vanater of Riverview, Florida, was named the winner of Wellborn's Dream Kitchen Makeover. See the full story HERE.


Stylecraft of Tampa Bay owners, Mike and Mindy Schoch, worked with Alana on her bathroom remodel and had even replaced the countertops in her kitchen because she was not able to refresh the entire kitchen.


Each time Alana came in to discuss the renovation, Mindy had her register for the Dream Kitchen Makeover.


On Thursday, March 11th, Mr. Paul and Mrs. Betty Wellborn along with Angela O'Neill, Wellborn Marketing Director and Daryl Russo, Southeast Regional Manager, surprised Alana in Stylecraft's showroom. Alana's husband had been made aware of the surprise and made sure that she stopped by to pick up a "Touch-Up Kit" for the bathroom after she left work for the day. Meanwhile, waiting for her at Stylecraft's showroom were flowers, balloons and a big check from Mr. Paul Wellborn.




Stylecraft owner, Mindy Schoch, told of how excited she was when she got the news that one of her customers was selected the Makeover winner. She said she was so excited that she almost cried!


Mindy contacted Alana's husband to tell him the news and devise a plan to get her in the showroom for the surprise. He was able to keep the secret and Alana arrived at Stylecraft right on time. See more photos HERE.

Mindy Schoch


Alana's current kitchen was designed 13 years ago and features pickled oak cabinetry. However, she says it's a nice big kitchen and will be beautiful with a refresh. She's very excited about choosing colors for it. Keep an eye on "Wednesdays With Wellborn," as we update this project with "Before" and "After" photos and a video of the surprise.


Stylecraft has recently moved to their new showroom at 6708 E. Fowler Avenue in Temple Terrace, Florida. The publicity from the Dream Kitchen Makeover was great for the grand opening for the new showroom. Stylecraft faithfully promoted the Dream Kitchen Makeover to their clients as well as at the local home shows.



Angela and Alana Photo

Angela and Alana chat about Alana's win and current kitchen.



Mike, Mindy & Alana Photo

Mike and Mindy spend some time with

winner Alana Vanater.




"Customers, the key for cabinet business!"


TBO Screenshot Photo



Published: July 7, 2010

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